About Us
Aligning people to strategy to achieve your business goals and objectives!
Your organisation and employee questions addressed through the delivery of bespoke training.
We are a small group of professionals committed to working with you and your team to improve your strategic and tactical performance, your relationship with all stakeholders and your bottom line.
Clients engage our services to develop and deliver bespoke TRAINING to their employees along the lines of:
Who we are ... Your ...
Goals and Objectives, Vision, Mission, Values and Cultural Statements, Strategic Plan, Competitive Point of Difference (your corporate DNA)
What we do ... Your ...
Products and Services, Market Segment and Target Market, Customer Benefit, Competitor Analysis (compared to your competitors and markets)
When we do it ... Your ...
Business, Brand, Market or Product Launch, Customer Acquisition, Growth and Retention, Customer Buying Cycle (before, during, after), Loyalty Programs (your buying cycle)
Why we do it ... Your ...
Customer Analysis, Market Share, Value Proposition, Competitive Point of Difference, Future Planning, Customer Relationship Management, Complaint Management, Marketing and Product Management, Kaizen (continuous improvement), Roles and Responsibilities, Whole of Organisation Response (why you over others)
How we do it ... Your ...
Policies and Procedures, New and Existing Processes, Problem Solving (PDCA), Employee Engagement, Customer Services Strategies, Account Management, Sales and Marketing Management, Business, Brand and Product Launch, Data Capture and Data Usage, Leadership Skill and Performance Management (your business, department and individual purpose)
Bespoke Training Methods ... At Your ...
Workshop training, Workshop facilitation, Conference, Board Room, Special Event, Customer Event, Mentoring/Coaching, Consulting
We develop Bespoke Training for:
Small, medium, and large businesses, including multinationals(private and public institutions). Some of these include:
- Toyota Motor Corporation Australia
- Lexus Australia
- Ricoh Austalia
- NRMA
- Allergan
- Becton Dickinson
- TAFE NSW
- University of NSW
- Resource NSW
- NSW State & Regional Development
Client Testimonials
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Diana was instrumental in helping design and establish a enterprise wide Kaizen program at Ricoh. Since launch, the program has engaged staff right across the company to submit ideas that eliminate waste and make the company more efficient, and bring these ideas to fruition. I would have no hesitation recommending Diana to any company that’s looking to implement or improve their Kaizen program!
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Diana delivered exceptional account management direction to sales professionals which created some truly magnificent results!
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I’ve attended a number of Diana’s training sessions on strategies and tactical marketing methods during my studies in Diploma in Front Line Management. She is a very effective communicator who knows how to capture the audience’s attention and bring them together as a group that inspires them into action. Her passion and ability to transfer her wisdom, expertise, and ideas on strategic planning and marketing has played a major part in my business growth and success!
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I have worked closely alongside Diana in a number of roles at Toyota. I am impressed by her ability to grasp the critical issues impacting business performance and growth and add her years of consulting experience to facilitate change with our dealer network. Her practical yet relevant marketing and business planning activities demonstrate she understands our business and how we operate in the competitive automotive industry!
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Diana is a highly experienced marketing and management consultant who develops high level strategies and is also expert in implementing tactics. She is highly respected by her clients who value her business advice. She has helped businesses to grow through giving them an understanding of the industry they operate in ... and how they can then deliver marketing strategies to capitalise on their competitive strengths. A mentor to both myself, and her clients, ... I would recommend Diana and her business to clients from any industry, whether from the private or public sector!
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Diana was an amazing trainer. She is extremely supportive, encouraging, and knowledgeable. Her delivery engages her students every step of the way. I thoroughly enjoyed Diana's classes!
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I first meet Diana Sykes presenting a key note address on the power of marketing to acquire, grow and retain customers. Her extensive consulting experience was evident through the delivery of relevant business and marketing planning strategies that produce results.....we expanded her role within our training department. Diana has a committed and enthusiastic approach to her clients, is results focused and determined to make a difference. She made a difference at Toyota, and the fact that we expanded her level of engagement is testament to her abilities.
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The aspect of Diana's work that I respect the most is that she always stays current, and is not just rehashing material that was developed a few years ago. With the pace of change in our industry we need consultants that keep up with today and can anticipate tomorrow as well. Which is why we use Diana to create and publish our monthly 'Future Business Pulse' newsletter.